Marvel’s Midnight Sync Still Dominates New Year’s Eve - Here’s How Social Teams Can Tap It
Seven years on, the fan-led New Year’s Eve “sync” ritual is still owned by Marvel set pieces, with Film Twitter and TikTok reliably coordinating timecodes so a pivotal MCU moment lands exactly at midnight. Heading into 2026, this isn’t just fandom fun; it’s a recurring, low-lift, high-reach